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California to fine stores that don't have a 'gender neutral' kids toy section

1LoverofGod

Well-known
**New Law in effect January 1, 2024

The new law will target retailers that sell childcare items and toys for children 12 and under​


California stores with more than 500 employees will soon be fined for not having a "gender-neutral" toy section once a new state law kicks in Jan. 1.

The bill, signed in 2021 by Democrat Gov. Gavin Newsom, will force stores that sell childcare items or toys to pay a $500 fine should the store fail to create a gender-neutral toy section for kids 12 years old and under.

A childcare item, according to the legislation text, "means any product designed or intended by the manufacturer to facilitate sleep, relaxation, or the feeding of children, or to help children with sucking or teething."

Traditional boys and girls sections won't be outlawed, but a gender-neutral section must also be created.

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If the toy manufacturers packaged all toys in purple or any other non-pink and non-blue color, the problem would be solved.

This would also address the issue of girls being discouraged from or left out of STEM-building skills and knowledge through play and out-of-school learning because those toys, kits, etc. are almost all packaged in blue, reflect masculine images, etc.

It would only take one or two chains to demand gender-neutral packaging to make this happen.
 
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